Industry: AviationLocation: United Kingdom
The client is an airline operator providing passenger and cargo air transport solutions to the UK market. With a regional focus and an in-depth knowledge of scheduled flight services to various destinations, the company remains one of the region’s leading small craft operators.
The client was willing to understand the expansion of the business into a new market, business opportunities and associated risks. One of the challenges underlined during the first meetings with BRIDCON’s consultants was the complexity of a correct market mapping and an in-depth analysis of market trends, dependencies and vulnerabilities.